S–ZE Sound System
Creative Fields:
Brand Identity
Logo design
Art Direction
Motion Design
Built on the principles of rhythm, repetition, and recognition, the identity is both bold and flexible. A strong typographic system anchors the expression, while circular motion and dynamic scaling introduce movement and play. The logotype, designed to echo the pulse of sound itself, becomes a visual metronome—repeating, evolving, and marking time across formats.
From social assets to editorial layouts, the identity is designed to scale—always consistent, never static. Its simplicity holds space for content, while its graphic confidence ensures an unmistakable presence in both digital and physical environments.
At its core, the system is modular: responsive to context, but always speaking with the same unmistakable voice.
Social Media—Showcase, Takeover, Tracklist, Guestmix variation
The identity translates seamlessly across formats—playful yet consistent, bold in presence, and unmistakably recognizable. Its flexible system adapts to various content types while maintaining a strong visual core, ensuring easy recognition and interaction at every touchpoint. From episode listings to takeovers, each asset reinforces the brand’s rhythm and energy.